Editorial
Welcome to the first homepage edition of i2P for 2012.
In many ways it has been a slow start to the New Year because of having to deal with the “leftovers” from 2011.
One of those items for i2P was that a third-party provider to the site did not advise of a code change to the security section in our subscribe panel, creating a range of frustrated subscribers not able to get on board.
We apologise to all those potential subscribers who were unable to register with us in the second half of 2011, but if you try once more you should have no problem.
Columns
Rollo Manning: Pharma-Goss
Linda Bryant: Inside NZ
Loretta Marron BSc: Health Watch
Mark Neuenschwander: I`ve been thinking about...Recent Comments
Past Editions
Volume 1 Number 1
Volume 1 Number 2
Volume 1 Number 3
Volume 1 Number 4
Volume 1 Number 5
Volume 1 Number 6
Volume 1 Number 7
Volume 2 Number 1
Volume 2 Number 2
Volume 2 Number 3
Volume 2 Number 4
Volume 2 Number 5
Volume 2 Number 6
Volume 2 Number 7
Volume 2 Number 8
Volume 2 Number 9
Volume 2 Number 10
Volume 2 Number 11
Volume 3 Number 1
Volume 3 Number 2
Volume 3 Number 3
Volume 3 Number 4
Volume 3 Number 5
Volume 3 Number 6
Volume 3 Number 7
Volume 3 Number 8
Volume 3 Number 9
Volume 3 Number 10
Volume 3 Number 11
Volume 2012 Number 1
Health Politics
Neil Johnston: Friends of Science in Medicine
Peter Sayers: Confessions of a Frustrated Pharmacist
James Ellerson: $75.5 million in 5CPA lying idle. Why is it so?EPublications
Open Minds - Open Markets
Printer-friendly version
Send to friend
PDF version | Barry Urquhart |
Barry Urquhart, Managing Director of Marketing Focus, Perth. Barry is an internationally recognised conference keynote speaker, facilitator of strategic planning workshops and marketing business coach. | |
Beware the ideologues……for they will slow progress and impede innovation. The fluidity and dynamics of the prevailing marketplace demands flexibility in thinking, strategies and tactics. Sadly, one conspicuous consequence of the “boom” economy preceding the fallout from the Global Financial Crisis (GFC) is the presence of ideologically driven business leaders, owners and managers. Success does, understandably, promote self confidence and belief in one’s self applied ideas. Rigidity is a common by-product. Here is an antidote …….
Incremental profits, market share and wealth are difficult argue against.
Collectively, they promote ”conviction” leaders.
There is often a noticeable lack of desire to look for and contemplate alternatives.
IBM PHILOSOPHY: "There is a better way. Find it."
No leader profile or management group is immune. Younger entrepreneurs, business owners, managers and executives are typically better educated and more articulate than those in the preceding generations.
Indeed, at the time the Gough Whitlam led federal Labor government was elected in 1972, just 3% of the workforce had a degree, diploma or similar higher education certificate. Today, in Australia and New Zealand the figure exceeds 22%. An incidental consequence of the Global Financial Crisis is the increase in registrations for university courses, particularly among mature, often part-time students. Clearly, most have the capacity and willingness to learn. However, business is a lifelong learning experience and an open mind is a supple mind, readily adapting to changing circumstances and responding to a fluid marketplace. Strongly held ideologies often stifle minds.
VALUE EXPERIENCE
Effective formal education is founded on sound case studies, research and analyses. Graduates in management enter the workforce not as managers, but as students of the management discipline. The same principle applies to graduates of marketing, public relations, media studies, psychology, engineering, law, accountancy and finance.
The missing variable and attributes of many younger people is EXPERIENCE.
Experience broadens perspectives, introduces hindsight and provides the platform to ask the question WHY?
Sage advice from older, more experienced people should not be locked out by ideology.
NEW BLOOD
New blood should always be encouraged and welcomed by entities.
New perspectives can and do reveal opportunities and generate a refreshing sense of energy. They are a great antidote for ideological inertia. However, biologically and philosophically, new blood needs to be compatible, not necessarily the same, to be effective and compatible.
Therefore, appropriate disciplined recruitment procedures and staff retention initiatives will be imperative as business sectors and economies emerge from the depth of the fallout from the Global Financial Crisis.
Remember:- “Recruit for attitude - train for aptitude.”
IDEOLOGICALLY DRIVEN
The recent track record for ideologically driven sectors, businesses and individual is hardly stellar.
Investment banks, commonly referred to in the past as “millionaire factories”, have found that their belief in and promotion of high debt gearing can and should be applied to and limited to certain short term marketplaces. Their self belief remains, with the operation of “Private Wealth” financial planning divisions, while their listed shares are less than 50% of previous share value. Humility can be a virtue.
Many property developers didn’t listen and forgot the lessons of the past. High gearing and large debt is no friend in descending marketplaces and economies.
Reality can, does and should override some ideologies.
Listed property trusts confront a very subdued immediate future, providing time to reflect on, value to and learn from the lessons of the recent past.
Small Cap (capitalised) mining entities will be constrained for some time, as funding sources remain prudent and conservative.
The subcontractor sector in particular, including those servicing the needs and dictates of the mining industry, have the need to acquire, operate, service and maintain capital items. They too will find the immediate future challenging, with the tight reigns being applied by financiers.
Each of the above sectors abound with case studies which underscore the importance of reviewing and refining long established ideologies. It is good for staff morale, motivation and team cohesion.
STRATEGIC FUTURE
All participants to strategic planning workshops and creative development sessions bring to the table diverse ranges of skills, training, perspectives, disciplines and experience.
Perhaps the most important thing that they should bring to the table is blank sheets of paper.
Very few things should be preordained or set in concrete. Philosophies and core values should be recognised, respected, but not immune to review, refinement, extension and development.
INSATIABLE DEMAND
Demand persists for finance, housing, property, investment, subcontracting skills, technology, accounting skills and legal advice.
What has altered most is the manner in which such products and services need to be presented, paid for, maintained and valued.
The true nature and measure of demand is now determined and quantified by currency and relevance. In short, creativity in isolation is not enough. The support evidence for such is stark. Creative securitisation, tax effective investments and dividends paid from projected (future) profits were the foundations of and reasons for the Financial Global Crisis.
Creativity was the catalyst and rationale for increased risk taking. However, currency and relevance are essential for customer satisfaction and value. In 2008, the latter two attributes were missing or provided in small order.
“I COULD HAVE TOLD YOU SO”
Ideologues are seldom distracted by statements like:- “ I told you so.”
It’s usually a case of ‘I’m not listening and will not be influenced by contrary thoughts.
Full steam ahead.’
No, ideologues suffer form the disadvantages inherent in the statement:-“ I could have told you so.”
Implicit in such utterances is the sentiment that contributions were not entered or offered because they would not have been listened to, respected, contemplated or acted upon.
Strict adherence to inflexible ideologies denies many, if not most or all, the advantages of differing experiences. Business coaches and mentors are seldom all knowing. Full use should be made of wide spectrum of credible spheres of influence and original thought. Those driven by a common ideology tend to be selective in their points of reference and as a consequence narrow in their perspectives.
DIVERSIFY
Astute investment and financial advisors consistently advocate diversity in investment portfolios. It is sage advice that has application to business operations and development.
So, one should always seek out advice and input from a broad spectrum of sources. Clients are generally a great starting point. Some input will be invaluable. Some may require refinement and some will need to be rejected. That has the ring of a sound, exciting embryonic ideology which is open, flexible, current and relevant.
Ask. You will receive. Then it may be up to you to determine the optimal actions in pursuit for the preferred and appropriate outcomes, free from the shackles of a limiting, inappropriate ideology.
THE AUTHOR
Barry Urquhart, Managing Director of Marketing Focus, Perth is an internationally recognised conference keynote speaker, author, business analyst and facilitator of management development workshops.
He is a former lecturer of management and marketing at Curtin University and author of the two largest selling books on Service Excellence in Australasia.
Email: urquhart@marketingfocus.net.au
Web: www.marketingfocus.net.au
Tel: (08) 9257 1777
Mob: 041 983 5555
Return to homeResearch Reports
Dr Andrew Byrne & Associates: Tranquillizer use rife amongst OTP subjects world-wide, most legally prescribedPractice Development
Neil Retallick: Are the discounters impacting community pharmacy beyond margin erosion? | open full screen
Kay Dunkley - BPharm, Grad Dip Hosp Pharm, Grad Dip Health Admin, MPS, MSHPA: Support services for pharmacists and doctors in the United Kingdom – Part 3 Royal Medical Benevolent Fund | open full screen
Staff Writer: Catch the early wave in 2012 and secure your valuable CPD Credits at the Guild Pharmacy Academy – NSW Convention | open full screen
Information Technology
Dr David More: Australian Health Information Technology LinksIndigenous Health
Preventive Medicine
Gerald Quigley: It’s Time!If any difficulty is found in subscribing, please use the "Contact Us" panel found in the navigation bar with the message "subscribe" and your email address.
Post new comment